Privacy Policy, “ShopTop4u” is a brand name of CHS Enterprises, having its registered office at Rohini , Sector-05 New Delhi -110085 (hereinafter referred to as "CHS ENTERPRISES " "we""us" or "our"). 

Any reference to "you" or "your" in this privacy policy ("Privacy Policy"), means you as a user of our site ("Site"), or any other portal as may be lauched by CHS ENTERPRISES  including you availing any of our online services available on the Site such as buying and selling of merchandise/tangible products ("Products"), as a seller and/or buyer ("User"), advertising and such other services as may be included and modified from time to time (together referred to as "Services"). 

As a User, your access to and use of the Site is conditional upon your acceptance of and continued compliance with this Privacy Policy. By using the Site, you agree to be bound by this Privacy Policy and all rules, guidelines, policies, terms and conditions applicable to a Service and/or Indirect Service being provided by CHS ENTERPRISES ("Policies"), as may be modified by CHS ENTERPRISES from time to time, unconditionally and at all times and further agree and confirm that you consent to providing R&C Technologies information about yourself for the purpose set out below and you understand that such collection, storage and handling is lawful, necessary and permissible under applicable laws.

Each capitalized term not defined but used in this Privacy Policy shall have the same meaning as ascribed to such term in the Terms and Conditions (defined below).


1.       We may collect the following personally identifiable information about you:

  • name including first and last name
  • alternate email address
  • mobile phone number and contact details
  • ZIP/Postal code
  • demographic profile (like your age, gender, occupation, education, address and durables owned);
  • preferences and interests (such as news, sports, travel and so on);
  • financial information (like account or credit card numbers); and
  • opinions of features on our websites.

We may also collect the following information:

  • about the pages you visit/access
  • the links you click on our site
  • the number of times you access the page


We will collect anonymous traffic information from you when you visit our site 

We will collect personally identifiable information about you only as part of a voluntary registration process, on-line survey, or contest or any combination thereof. 

Our advertisers may collect anonymous traffic information from their own assigned cookies to your browser. 

The Site contains links to other Web sites. We are not responsible for the privacy practices of such Web sites which we do not own, manage or control. 

We make chat rooms, forums, instant messenger and message boards and other services available to you. Please understand that any information that is disclosed in these areas becomes public information. We have no control over its use and you should exercise caution when disclosing your personal information to anyone. 



We use your personal information to:

  • help us provide personalized features
  • tailor our sites to your interest
  • to get in touch with you when necessary
  • to provide the services requested by you
  • to preserve social history as governed by existing law or policy

We use contact information internally to:

  • direct our efforts for product improvement
  • contact you as a survey respondent
  • notify you if you win any contest; and
  • send you promotional materials from our contest sponsors or advertisers

Generally, we use anonymous traffic information to:

  • remind us of who you are in order to deliver to you a better and more personalized service from both an advertising and an editorial perspective;
  • recognize your access privileges to our Web sites
  • track your entries in some of our promotions, sweepstakes and contests to indicate a player's progress through the promotion and to track entries, submissions, and status in prize drawings
  • make sure that you don't see the same ad repeatedly
  • help diagnose problems with our server
  • administer our Web sites
  • track your session so that we can understand better how people use our sites


We will not use your financial information for any purpose other than to complete a transaction with you. 

We do not rent, sell or share your personal information and we will not disclose any of your personally identifiable information to third parties unless:

  • we have your permission
  • to provide products or services you've requested
  • to help investigate, prevent or take action regarding unlawful and illegal activities, suspected fraud, potential threat to the safety or security of any person, violations of's terms of use or to defend against legal claims;
  • special circumstances such as compliance with subpoenas, court orders, requests/order from legal authorities or law enforcement agencies requiring such disclosure.

We share your information with advertisers on an aggregate basis only. 


Supplying personally identifiable information is entirely voluntary. You are not required to register with us in order to use our sites. However, we offer some services only to visitors who do register. 

You may change your interests at any time and may opt-in or opt-out of any marketing / promotional / newsletters mailings. Shoptop4u  reserves the right to send you certain service related communication, considered to be a part of your Shoptop4u account without offering you the facility to opt-out. You may update your information and change your account settings at any time. 

Upon request, we will remove/block your personally identifiable information from our database, thereby canceling your registration. See Contact information below. However, your information may remain stored in archive on our servers even after the deletion or the termination of your account. 

6.                  Storage of Information

CHS ENTERPRISES does not rent, sell or share your personal or sensitive information and does not disclose any of your Personal Information to third parties unless you have granted CHS ENTERPRISES the permission to do so.. However, we may pass your Personal Information to other third parties in the following scenarios:

(i)                 To help us process questions you may have about a purchase or service, registration or other inquiry you may have;

(ii)               To confirm or correct what we know about you;

(iii)             We may pass your Personal Information to our employees, contractors, suppliers and/or agents to administer the Services provided to you by us now or in the future;

(iv)             To help us or law enforcement agencies prevent fraud, money laundering, terrorism and other crimes.  Also,  we may disclose your Personal Information to the police, regulatory bodies or legal advisers in connection with any alleged criminal offence or suspected breach of this Privacy Policy and or the breach of other terms and conditions otherwise relating to you or otherwise where required by law and we will co-operate with any law enforcement authorities or court order requesting or directing us to disclose the identity of or locate anyone breaching this Privacy Policy or otherwise for the prevention or detection of crime or the apprehension or prosecution of offenders. 

(v)               If you call our customer care call centre, we may pass your Personal Information to our call centre to allow them to deal with your call more efficiently;

(vi)             Assisting an agency in undertaking research for us;

(vii)           If another organization is engaged by us to perform tasks on our behalf, such as delivering goods to you;

(viii)         Compliance with an audit on our business;

(ix)             If we sell all or any part of our business or merge with another company;

(x)               If it is necessary for legal proceedings and when we believe in good faith that any applicable law ,regulation, government, regulatory or other authority, agency or officer requires it or to protect the safety or security of users of the Site;

(xi)             If we use third party processors to administer and process your Personal Information for the purposes notified in the Privacy Policy, e.g. for hosting activities related to the use of the Site or Services; and

(xii)           To obtain advice from third parties such as auditors or legal advisors.

In addition to the above, disclosures may also be made if it was clearly stated at the time of registration and, where required, if you have given permission for this. Generally, we will disclose only the information we consider reasonably necessary to disclose. Also, some general statistical information about the Site user base, sales patterns, traffic volumes and related matters may be passed on to reputable third parties but these details will not include information personally identifying you. 

7.                  Third Party Sites

Please note that this policy does not cover any third party Sites to which we provide links in the Site, nor does it cover advertisers.  They may have their own privacy policies and/or terms and conditions of use. 

CHS ENTERPRISES provides third-party advertisements and only links to third party sites through the Site ("Linked Site"), but does not provide any Personal Information to these third-party sites or advertisers.

CHS ENTERPRISES clarifies that the Linked Sites are operated by third parties and are not under control of or affiliation or association of CHS ENTERPRISES unless specifically expressed by CHS ENTERPRISESCHS ENTERPRISES is not responsible for any form of transmission, material received from any Linked Site. We are not liable and do not represent anything regarding the privacy practices and policies adopted by the Linked Sites and their owners/ operators. Also, we are not in a position to control or guarantee the accuracy, integrity, or quality of the information, data, text, software, music, sound, photographs, graphics, videos, messages or other relevant materials available on the Linked Sites.

Providing the Linked Sites CHS ENTERPRISES does not imply or convey any endorsement by CHS ENTERPRISES in any manner or of the contents of the Linked Site. You are aware that the information you provide on the Linked Sites shall be governed by policies of the Linked Sites which you review. CHS ENTERPRISES does not have power or authority to prevent misuse of your information through the Linked Sites or advertisers.

Linked Sites and advertisers may use technology to send the advertisements on CHS ENTERPRISES directly to your browser because of which the Linked Site or advertisers automatically receive your internet protocol address. They may use cookies, JavaScript, web beacons and other technologies to measure the effectiveness of their advertisements and to personalize advertising content CHS ENTERPRISES has no access or control over cookies or other features of the Linked Sites or advertisers and are not governed by this Privacy Policy.

8.                  Security Practices

CHS ENTERPRISES strives to ensure the security, integrity protection and privacy of your Personal Information against unauthorized access or unauthorized alteration, disclosure or destruction. We follow stringent security techniques and requirements for handling sensitive and personal information. These techniques and requirements are fully compliant with the guidelines set forth under law. Our servers are accessible only to authorized personnel. Your information logged under this Privacy Policy is shared with respective personnel only on need to know basis and/ or for the purpose of completing a transaction and/ or to providing services you have requested. All representatives handling information under these provisions are under contractual confidentiality obligation with CHS ENTERPRISES. While, we take every step to safeguard the confidentiality of your personal information, by using this Site, you agree and confirm that CHS ENTERPRISES is not liable for any disclosure due to errors in transmission or unauthorized acts of third parties or Linked Sites.

Notwithstanding the foregoing, you must keep account details, including your username and password ("Account Details") confidential at all times, and should not reveal the same to any third parties.  You must take appropriate security measures to prevent unauthorized disclosure of your Account Details (including logging out from your account at the end of each session), and you must notify us immediately if your Account Details becomes known to any unauthorized user.  You are solely responsible for maintaining the confidentiality of your Account Details, and all activities that occur under your account(s).  Any breach of these terms and conditions by anyone to whom you disclose your account details, including your username and password will be treated as if the breach had been committed by you, and will not relieve you of your obligations under the Terms and Conditions. 

Notwithstanding anything contained herein, CHS ENTERPRISES shall not be liable for any loss, damage or misuse of your Personal Information due to a force majeure event. A force majeure event for the purposes of this Privacy Policy shall mean any event that is beyond reasonable control of CHS ENTERPRISES  and shall include, without limitation, sabotage, fire, flood, explosion, acts of God, civil commotion, strikes or industrial action of any kind, riots, insurrection, war, acts of government, computer hacking, unauthorized access to computer data and storage device, computer viruses breach of security and encryption or any other cause beyond the control of CHS ENTERPRISES..

9.              Acceptance to terms

By registering with CHS ENTERPRISES and using the Services you are deemed to have agreed to the terms of this Policy. This Policy should be at all times read along with the Terms and Conditions. The Policy applies to all information, including Personal Information and Account Details. 

By using the Services and/or Indirect Services , you agree and acknowledge that your Personal Information may be transferred across national boundaries and stored and processed in any the country around the world. You acknowledge that in the process of providing the Services under the Site, some activities relating to handling of information collected under the Policy may be done by CHS ENTERPRISES’s trusted third party vendors or agents including credit card processors, web hosting providers, communication services, and web analytic providers.

10.              Changes to this policy

We may change this Privacy Policy from time to time and we will post the latest version on the Site. You are expected to keep visiting the Site and reading the Terms and Conditions and the Policies at regular intervals to keep yourself updated.

11.              Amendments to Privacy Policy

We reserve the right, in our sole discretion, to change, modify, add or delete portions of this Privacy Policy at any time without notice, and it is your responsibility to review this Privacy Policy from time to time, in order to keep track and take note of the changes.  Your use of the Site following any amendment of this Privacy Policy will signify and constitute your consent to and acceptance of such revised this Privacy Policy. We will not file or store a copy of these terms for each interaction on transaction by you via the Site. We therefore recommend that you save a copy of this Privacy Policy for future reference, and ensure that such copies can be reliably verified as being effective (i.e. published on the Site) on a particular date.

12.              Contact details

Thank you for reading our Privacy Policy and thank you for choosing our Site as your reliable source of news and views on the internet.  If you have any questions about anything contained in the Privacy Policy, you can email us with any questions, queries or complaints at [].

13.              Disputes

Any disputes over inter alia collection, storage and handling of Personal Information will be governed by this Privacy Policy, Terms and Conditions and by the laws of India and courts of New Delhi shall have exclusive jurisdiction.